01/2011
Originally developed to celebrate the launch of Gucci Timepieces and Jewelry's I-Gucci Sport line, the Gucci-GRAMMY® widget broke new ground in web development and graphic design. Released in late 2010 as a free download for Mac and PC, it found a second lease on life the following year on GRAMMY.com, where it still features prominently.



The face of the watch is a perfect reproduction of the actual physical dial. Fonts, colours and animations were translated with exacting care into the digital world. This ambitious project was rendered all the more challenging by stringent compatibility requirements, necessitated by the GRAMMY®'s wide and diverse audience. We pulled all the stops to devise a solution that is clean, adaptable and elegant.