04/2012
Continuing the long and exciting partnership between Wollzelle and Gucci Timepieces and Jewelry, we are thrilled to announce a brand-new version of GucciTimeless.com, the company’s flagship online store and lifestyle destination.
Proudly announced by CEO Michele Sofisti in his opening communiqué, for Basel World 2012 the site offers an immersive cinematic experience, specially optimised for mobile and touch-driven devices.
Videos, high-resolution photos and interactive galleries make it easy and fun to discover the brand’s amazing collections. Exclusive editorial content keeps readers coming back for more insider information on Gucci, its collections and the cultural happenings it supports around the world.
Visitors to GucciTimeless.com will still be able to browse the latest collections, in fluid and immersive galleries that work on any modern computer, tablet or smartphone. We think you will love the improved navigation and interactivity, and will immediately feel at home.
Built by Wollzelle from the ground-up, the site is entirely standards-driven, accessible and extensible. Powerful features such as seamless store geo-location are integrated into every product page for an easy transition from discovery to purchase.
A new heritage section dives deep into the fascinating history of the house of Gucci, which spans nearly 100 years.
Gucci Timepieces and Jewelry not only designs artworks of its own, it actively supports artists the world over, through its collaboration with the GRAMMY® and the CSCLF (China Soong Ching Ling Foundation). Now taking this commitment one step further, the site offers exclusive downloads from the company’s music preservation programme, run in cooperation with the GRAMMY®. Even classic favourites, such as Fats Waller, are available to all.
GucciTimeless.com expands Gucci’s online presence, but offers a new, specialised voice, that focuses on timepieces and jewelry from the perspectives of collectors, art lovers and aesthetes the world over. It is a natural extension to the brand’s main website, but stands on its own as a lively destination.